London to get new motor show

Yet more show news; in the most recent edition of News Briefs published on 14th February we reported on plans for a new Motorsport Expo at the ExCel Centre in London on 26th-28th February next year – now it has been revealed that a general motor show will take place at the same venue, on the same dates.

The event, taking the name of the London International Motor Show, will, according to organisers, bring together leading manufacturers, cutting-edge technology and thousands of visitors for a major celebration of the industry’s past, present and future.

Visitors are promised a traditional motor show experience enhanced by modern, interactive features. The show will feature the latest models from major brands, new technologies, live demonstrations and test drive opportunities.

The 2027 edition will place particular focus on the industry’s transition from internal combustion engines to hybrid and fully-electric vehicles. Exhibitors will showcase the newest hybrid, plug-in hybrid and battery-electric models, alongside innovations in software, connectivity and mobility services.

The show organisers say that a combined format placing the event alongside Motorsport Expo (which they are already calling the UK’s largest motorsport exhibition) and Car Culture UK,  focused on modified and aftermarket vehicles, will significantly increase overall attendance and broaden the demographic reach, attracting enthusiasts, families, fleet buyers and industry professionals.

More details, including exhibitor announcements and ticket information, will be released in the coming months and published on the show website. The media contact is Event Director Stephen Maitland-Oxley.