Guild puts on a show at London Motor Show

Journalists visiting the London Motor Show in Battersea Park were greeted by a high-profile Guild presence writes Chris Adamson.

The show’s press centre was sponsored by the Guild and chairman Guy Loveridge was on hand to welcome journalists and photographers to the event.

General secretary Patricia Lodge, honorary secretary Chris Adamson and former committee member Sarah Bradley were encouraging non-members to join the Guild, showing existing members the new range of Guild merchandise and explaining to other visitors the work of the Guild.

Above: Guild chairman Guy Loveridge and son George welcome the media to the London Motor Show. Below: Sarah Bradley (left) and Patricia Lodge were on hand to talk to members and non-members.

There were a few teething troubles at this inaugural event: late delivery of press name badges meant media had to queue on entry to the show, and the press centre allocated by the show organisers could usefully have been bigger.

Event director Stephen Maitland-Oxley said these problems would be rectified for the 2017 event, planning for which is already under way.